Transform Health Campaign and Mobilisation Partner in India


Transform Health and the WISH Foundation are seeking Expressions of Interest from suitable organisations to lead the coalition’s advocacy and campaign efforts at the national level in India.


Globally and for many countries, the pace of progress towards universal health coverage (UHC) has slowed over the past decade. It is projected that by 2030, only half of the world’s population will have access to primary health care (PHC) services, a foundation for achieving UHC. This will subject billions of people to poor, unreliable and relatively expensive health services, limiting their access to quality healthcare and increasing their vulnerability to communicable and non-communicable diseases.

Transform Health was set up to respond to these challenges by bringing together local, regional, and global stakeholders from multiple sectors dedicated to achieving UHC in the digital age.


Transform Health is seeking expressions of interest from suitable organisations to coordinate and lead the coalition’s advocacy and campaign efforts in India.
Transform Health aims to build a movement of youth, women and marginalised communities and is seeking expressions of interest from national organisations in India advocating, campaigning and mobilising on the issue of Universal Health Care. We are particularly interested in organisations that champion women’s health issues, digital rights, governance and inclusion.

The advocacy, campaign and mobilisation partner will work closely with the Coordinating partner focused on developing the coalition to influence change in the enabling environment in Rajasthan and at the national level. This will involve input into the strategy and landscape analysis and ensuring the national advocacy and campaign efforts aligned with and complementing the coalition’s engagement in Rajasthan.


The Campaign and Mobilisation partner will engage specific audiences, particularly youth and women to support them to organise themselves as a movement, raise their concerns as it relates to key issues linked to digital health
and collaborate with others to influence the government and others. We envision the following deliverables to establish and operationalise the advocacy and campaign platforms and the broad areas of engagement.

Envisioned Deliverables & Timeline

1. Movement growth and development (Mar – Apr)

  • Co-host a workshop/ consultation with the coordinating partner in Rajasthan to introduce the national UHC agenda and perspectives of women, youth and marginalised groups

2. Analysis (Apr – May)

  • Conduct a national survey of youth, women and marginalised communities in India to identify barriers to equitable access to quality digital health services and data.
  • Contribute to the landscape analysis conducted by the Coordinating Partner by providing insights (from consultation and desk-based research) into the state of UHC in India as well as knowledge, understanding and
    practical use of digital health and data among youth women and marginalised groups with recommendations around gaps/needs for digital transformation to happen.
  • Conduct a stakeholder mapping from a national UHC perspective with particular focus on youth, women and marginalised groups.

3. Strategy, Planning and Budget (Apr- May)

  • Develop an advocacy and campaign strategy and action plan.
  • Develop a two year work plan, budget and M&E framework (based on above).

4. Outreach and Influence (Ongoing)

  • Establish working relationships with partners and start to develop mechanisms for engagement.


Accountability will be split across the Coordinating partner and the Transform Health Enabling Function. The coordinating partner will ensure strategic alignment and provide content guidance. The Transform Health Enabling Function will provide strategic support and agree on the overall work plan.


Selection of the Campaign and Mobilisation partner will be based on the following criteria:

  • Women and youth-led (youth aged 18-30) organisations headquartered in India.
  • Advocacy, campaigning and mobilisation experience, preferably on an issue of relevance to the coalition (UHC, health equity, digital rights, inclusion etc.);
  • Experience working in an inclusive and consultative manner and to promote the leadership of communities traditionally excluded from decision-making processes;
  • Experience working with multi stakeholder initiatives.
  • Ability to coordinate the development of multi stakeholder strategies and to work with others to deliver on the strategy;
  • Track record and ability to engage and mobilise youth, women and marginalised communities; and
  • Commitment to Transform Health’s principles.

Applicants are invited to submit a proposal and budget for how they will go about delivering the above outputs and results.


This assignment is for a period of two years starting in October 2022 following a probation period of six months. The budget for this probation period will be around US$25,000, with a possible increase in funding dependent on the strategy and plan submitted (and availability of funding of up to $50,000 / year).


Interested candidates are requested to submit an electronic copy of their expression of interest/proposal and budget by 15 February 2023 to Frank Smith and Beatrice Okech:

Candidates must forward: 5 pages (max) proposal indicating with necessary supporting documentation

  • The organisation’s suitability for the assignment and match with previous projects executed particularly showing evidence of the above mentioned eligibility criteria.
  • Discussion of the work methodology process it will deploy (both to set up and manage the coalition and to engage in outreach and deliver on specific outputs.

Supporting documentation:

  • Organisations
    • ○ proof of registration within the country
    • ○ 1-2 years of audited financial statements
  • Professional profile of the Coordinating team (CVs of all individuals included in the project team), and how the team will be structured and the division of work between team members

About Us

Transform Health campaigns for and collaborates with individuals – particularly women and young people – and communities who would benefit most from the digital transformation of health systems, as well as the governments, organisations and institutions who recognize and support the fundamental role of digital technologies and data for improved health.

Our vision: Universal Health Coverage will be achieved by 2030 by harnessing digital technology and the use of data.

Our mission: Transform Health is building a global movement that brings together organisations and institutions across different sectors who are committed to achieving Universal Health Coverage within the next ten years by expanding the use of digital technology and increasing access to data.

Transform Health campaigns for and collaborates with the individuals, communities, governments, organisations and institutions that are most affected by the lack of access to health. The Coalition is committed to promoting youth and women’s participation and leadership and to ensuring the perspectives, concerns and needs of marginalised groups are adequately addressed so they are able to both benefit from the digital transformation, and access and control their own data to improve their health outcomes.

Our principles: Transform Health is committed to bridging the digital divide to create an inclusive movement that seeks to engage and mobilise people traditionally excluded from decision making processes on health in particular. Our work is guided by the following principles:

Equity: We are committed to ensuring underrepresented and/or marginalised populations – that may have the least access to promising digital and data technologies and who may have the most to gain from them – are fully represented in the coalition’s work.

Empowerment: We seek to enable young people and women, who are traditionally excluded from decision-making processes to play an active part in the coalition, in the campaign work to influence decision makers to ensure digital technology and the use of data accelerates UHC.

Partnership: We are committed to working with different individuals and organisations, in particular, governments, civil society, think tanks, foundations, multilateral institutions, the private sector and others to promote the adoption and effective use of digital technologies, and to ensure people are able to control their own data, to achieve better health outcomes for themselves and their communities. We fully support the Principles for Digital Development , and support the Paris Principles and the Accra Agenda for Action on Aid Effectiveness.

Human rights, gender equity and inclusiveness: The realisation of human rights, gender equality and inclusiveness are critical within the digital age. We will work to address gaps to ensure equity, gender equity and equitable opportunities in our spheres of influence and beyond.


Transform Health advocates and campaigns for:

1. Recognition of the fundamental role of digital technologies and data use to transform and strengthen health systems to achieve UHC by 2030

The Coalition is launching a global campaign to build consensus for and influencedecision makers to make the necessary investments and develop policies and regulatory frameworks to ensure both the accelerated adoption of digital technologies and access to and the ethical use of data to achieve UHC.

2. A data governance framework to allow for full beneficial, impactful, and responsible management of health data, while safeguarding data privacy, ownership and security

Transform Health is advocating for a global normative framework on digital health and data governance that is human rights based: We will then press for this to be adopted and implemented at the national level.

3. Increased domestic and international financial commitments/ investments for strengthening digitally enabled health systems and empowered communities to achieve UHC by 2030

Transform Health will enable and support a process that identifies the global investment needs required to enable countries to develop and maintain the digital infrastructure necessary to ensure the progressive realisation of UHC.

  • World Health Organisation (2019) Primary Health Care on the Road to Universal Health Coverage: 2019 Monitoring Report.
  • See Annex 2 for overview of governance arrangements.
  • These include Young Experts: Tech 4 Health and the Lancet Joint Commission. See Annex 3 for an overview
  • Principles for Digital Development. 2020. Available at:


World Health Organisation (2019) Primary Health Care on the Road to Universal Health Coverage: 2019 Monitoring Report.